Candidate-centric recruiting, also known as candidate-centric sourcing, is a modern approach to hiring candidates that focuses on the candidate’s interests and career goals to maintain long-term relationships.

Why is there a shift from employer to employee-centric recruiting?

Employers have always wanted employees who are a good fit for their company culture and mission, but now candidates wish for jobs that give them a sense of fulfilment. In a candidate-centric world, employers must focus more on candidates’ needs and less on their own.

Candidate centric recruiting is key to finding a mutual fit between an employer and a job candidate.

To avoid making a poor hiring decision, employers must ensure that all the information they provide to potential employees is accurate and complete.

The job market has changed dramatically over the past few years. Candidates use social media and other online platforms to create professional profiles and networks.

This means many opportunities, and as a result, there has been a shift towards employer to employee-centric recruitment.


  1. It helps employers attract the right people for their company by focusing on what matters most to the candidates (e.g., compensation, perks, benefits and career growth)
  2. When you recruit candidates in a candidate-centric manner, you’re more likely to fill open positions with qualified candidates with great experience and skillsets that match what you’re looking for.
  3. By hiring candidates into positions where they feel comfortable, they’ll be less likely to leave their jobs.

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