What is Counterproductive Work Behaviour(CWB)? | Akrivia HCM

The extent of Counterproductive Work Behaviour (CWB) in the workplace has come to light with social media’s increasing visibility and influence. CWB has been denounced by job seekers and organizations who want to engage their current employees and find ways of keeping them onboard, valued, and taxed efficiently. CWB has been a topic of interest for organizations focused on leadership and their efforts to develop their people, bringing about organizational transformation to retain staff members effectively.

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