Application Completion Rate

    An Application Completion Rate is a metric that reflects the percentage of employees who apply to open roles in a company / The employees is the percentage of applications that are processed through to the next step in the hiring process and includes basic screening, background checks and other actions necessary for a candidate to be considered for an interview. A higher application completion rate shows an employee’s significance to the company and determines how well the company recruits for open positions.


    Formula to calculate application completion rate

    Application completion rate = Number of submitted applications/Total number of applications.


    Importance of application completion rate

    Application completion rate is important because it reflects an employee’s commitment and engagement level. When employees complete their application, they demonstrate that they are interested in the position and willing to do what it takes to succeed for the company. If they have a low application completion rate, this could mean that they are facing issues in completing the application. Some factors that lead to low applicant conversion rates include:

    1. Technical issues with the website
    2. Sensitive questions included
    3. Too lengthy application
    4. Applications that are poorly organized


    How to improve applicant completion rate

    Ensure that the application form is clear, concise, and easy to understand. Any applicant looks for safety when entering confidential information so take safety measures for a better user experience. When a company has a low applicant rate, even if all measures are taken, using an applicant tracking system can help identify the bottleneck of the issue.

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